The second quarter of 2026 brought renewed confidence to the Northern Nevada luxury real estate market. Despite ongoing geopolitical tensions, inflation concerns, and interest rate uncertainty, buyers became increasingly decisive, prioritizing lifestyle, Nevada's favorable tax climate, and long-term confidence in the Reno-Tahoe region.

 Luxury sales above $1 million in Reno and Sparks increased more than 30% year-over-year, with homes selling more quickly and demand expanding across a broader range of price points. Thoughtfully prepared, competitively priced homes continued to attract strong interest, with many receiving multiple offers.

 As we move through the second half of the year, the Reno-Tahoe luxury market remains well-positioned.

For decades, downtown Reno has served as the heart of the Biggest Little City. While the region has experienced remarkable growth across neighborhoods from South Reno to the Tahoe foothills, many have wondered when the city's urban core would experience its next major evolution.

That next chapter is now taking shape.

Two transformative projects, the Revival redevelopment at the former Harrah's site and the continued expansion of the Neon Line District, are poised to redefine downtown Reno, bringing new housing, hospitality, entertainment, dining, retail, and public spaces to the center of the city. Together, these investments represent one of the most significant periods of downtown redevelopment in recent history and signal continued confidence

Lake Tahoe has long been one of the most coveted luxury destinations in the American West. But recent national headlines have once again placed a spotlight on the Nevada side of the lake, where communities like Incline Village and Crystal Bay continue to attract an increasing number of ultra-high-net-worth buyers seeking a unique combination of lifestyle, privacy, and financial advantages. Recent coverage in The Wall Street Journal highlighted how Nevada's favorable tax environment, coupled with Lake Tahoe's unparalleled natural beauty, is driving demand among some of the nation's wealthiest individuals.

While the headlines often focus on record-breaking lakefront sales and billionaire buyers, the story extends far beyond Tahoe's shoreline. The

In the world of luxury real estate, few forces shape a community's desirability more powerfully than bold, transformative investment. And right now, Reno is on the verge of one of its most exciting developments in decades — a walkable, mixed-use sports and entertainment district that will redefine an entire corridor of the city.

Introducing The Boulevard Reno

In April 2026, Reno Pro Soccer submitted formal project entitlements to the City of Reno for a sweeping 28-acre redevelopment at the corner of Kietzke Lane and Peckham Lane, just east of the Atlantis Casino Resort. The project, totaling an estimated $350 million, would transform the former Jones West Ford dealership site and an adjacent strip mall into a vibrant, pedestrian-focused

In the world of luxury real estate, connectivity isn’t just convenience, it’s a catalyst. And now, the Reno‑Tahoe region is strengthening its appeal on both the national and global stage with a transformative investment in air travel infrastructure.

On March 3, 2026, Reno‑Tahoe Airport Authority held a ceremonial groundbreaking for the New Generation A & B Concourses; a $650 million expansion project that marks one of the most significant upgrades in the airport’s history. This effort is a key part of the airport’s ambitious MoreRNO Infrastructure Program, designed to modernize facilities and support projected passenger growth for decades to come. 

Reimagining the RNO Experience

Currently, Reno‑Tahoe International Airport (RNO) features older

Luxury real estate in our region entered 2026 with strong momentum, building on a robust 2025. In the 4th quarter, sales remained steady, primarily driven by local buyers looking to “move up”—securing larger, higher-quality properties while staying in Reno, because it is, quite simply, home.

Now, as we settle into the new year, market activity is picking up. With increased inventory, buyers have more options, and well-presented properties in prime locations with desirable amenities are expected to see continued, modest price appreciation. Homes in need of updates or significant renovations may require strategic pricing to remain competitive in this evolving market.

Why Winter and Early Spring Is an Exceptional Time to Buy or Sell

March

As the year comes to a close, we’re taking a moment to reflect with gratitude on what has truly been an exceptional year. Thanks to the trust of our incredible clients and the strength of the Reno-Tahoe luxury real estate market, we’re proud to share a milestone worth celebrating.

This year, we successfully closed 56 total sales, including 51 homes and 5 lots, representing a wide range of properties across some of the region’s most sought-after communities.

Highlights from the Year

• 56 total sales
• 51 residential homes
• 5 land sales
• 10 sales in ArrowCreek
• 27 sales in Montreux

From custom estate homes tucked into the pines to thoughtfully curated luxury residences and premier homesites, each transaction represented a unique story

As fall settles in, Reno–Tahoe takes on a new kind of magic. Crisp mornings, aspen-lined trails, and evenings by the fire remind us why this season is such a special time to call this place home.

 Across the region, the story of luxury real estate this season is one of stability and strength. Sales activity remains healthy, while prices and the pace of transactions reflect a balanced, sustainable environment. In Reno and Sparks, sales of homes priced above $1 million rose 15.3% year over year, and the average sold price increased 2.8% to $1.69 million. Homes are also selling faster – a sign of steady, healthy demand.

 For buyers, opportunities continue to expand as new inventory arrives and high-quality properties come to market. For sellers,

Big changes are on the horizon for Reno. The Grand Sierra Resort (GSR), one of the city’s most iconic destinations, is undergoing a remarkable $1 billion renovation — the largest private capital investment in Reno’s history. First announced in 2023, this transformation is now officially underway, signaling an exciting new era for the region’s growth, tourism, and luxury real estate market.

What’s Changing and Why It Matters

At the center of the project is a state-of-the-art 10,000-seat arena, expected to open in fall 2027. This 300,000-square-foot venue will anchor an expanded entertainment district featuring an ice rink, new hotel rooms, a parking garage, workforce housing, and a reimagined golf and recreation area called The Grand Bay. Beyond its

Reno-Tahoe has just become even more connected—and more luxurious—thanks to new seasonal flights from JSX, the semi-private charter service offering a first-class experience without the hassle of commercial terminals. Starting June 19, JSX has launched four-times-a-week seasonal flights to both Las Vegas and Carlsbad, California, giving travelers in and out of the Reno-Tahoe area an elevated, streamlined travel option for the summer.

With a growing demand for outdoor getaways and luxury travel, these new routes make it easier than ever for vacationers, second-home owners, and business travelers to experience the best of Lake Tahoe, Reno, and the surrounding region—without the stress of long lines or crowded terminals.

What Is JSX?

JSX, formerly